Web-Based
ACH Origination Serves Commerce Souths Customers
By Phillip J. Britt Microbanker Banking Technology Strategies
Newsletter
Volume 4, Number 9
Commerce South ($300 million) Freeport, FL,
like many other community banks, was seeing sharp growth in customer
demand for Automated Clearinghouse transactions, especially in
recurring monthly payments and in direct deposit accounts. Though
the bank had an ACH software program, it was far from seamless
and it didnt give the bank a way to immediately examine
the users account to ensure there was enough money to conduct
the ACH transaction. So the bank migrated to Goldleaf Technologys
Goldleaf Client, which reduces the banks risk and emables
Internet ACH origination as well.
Its a wonderful package, with everything
we needed, says Becky Robbins, vp. The bank targets corporate
customers, and most have ACH needs, Becky says. Some have direct
payroll deposits for customers, while some have recurring payments
for customers. For example, one condominium association manages
more than 137 different condominium properties, each with multiple
units. Each of the condo owners pays a monthly condo association
fee.
With the ACH Web client product, the corporate
customer receives ACH credits, while the condo owners account
is debited via ACH each month, rather than the cumbersome process
of mailing, receiving, reconciling and processing checks.
Once a corporate customer signs up for the program,
he enters the necessary information in the Goldleaf Web client
program, which is branded by the bank for the ACH credits, debits
or both.
An important element of the Goldleaf technology
is that it automatically alerts the financial institution if there
isnt enough money in the payors account to complete
the transaction. This reduces the banks risk over the method
with the previous vendor, in which a corporate customer had to
load information on a disk, then bring it to the bank for loading
onto the banks system. There were problems with accounts
with insufficient funds as well as with incorrect and incomplete
entries, Becky says.
We needed an ACH program that gave us better
control, Becky adds. Its really streamlined
the process for us.
If the corporate client doesnt want to
use the Internet, he still can perform his ACH transactions, and
then send the information to the bank. The data will automatically
populate the Goldleaf system, which is maintained on the vendors
premises.
Bank Stays Competitive
Its not so much a money saver for us, Becky
says. But to stay competitive, community banks have to be
able to offer competitive ACH services.
With the growth of the Internet, telephone-based
payments and electronic check conversion, community banks are
finding a greater need to offer ACH services, says David Peterson,
Goldleaf Technologies evp.
Fortune 1000 companies have been using ACH for
several years, but in the last couple of years, an increasing
number of smaller companies which are very important customers
for community banks are using ACH for direct deposit of
payroll as well as for recurring and non-recurring payments, according
to David.
However, he sees the biggest growth in
ACH needs from the growth in check electronification. An increasing
number of companies are scanning in checks and converting them
to ACH debits to get quicker funds settlements and to reduce collection
and processing costs.
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